The Russian Version Of Starbucks Reopens With A New Name And Logo

Not allowed to use the Starbucks (SBUX) logo, Timati said they tried to find some continuity, namely the circular shape and the “feminine gender,” which he said contrasted nicely with the coffee, like a “masculine” cigar. color’ in the new logo. . “People’s perceptions can be different,” Pinskiy said. “But if you compare, then apart from the circle, you will find nothing in common.” Starbucks declined to comment on the similarity of the logo and name, but referred to an earlier statement in which it said the company had made the decision to withdraw and no longer had a presence in the Russian market. Since Starbucks had its own resources and production base, Timati said the duo had to find new suppliers, but they had not encountered any problems. Stars Coffee imports beans from Latin America and Africa, Pinskiy said, with suppliers of other items based in Russia. “Once we found other suppliers, we found the right roasters, and because the baristas mixed everything right, we have a product that we think will be competitive,” he said. Seattle-based Starbucks, which helped popularize takeaway coffee in a traditional tea-loving society, said it would leave Russia after nearly 15 years at the end of May. Starbucks had 130 stores in Russia, operated by licensee Alshaya Group, with nearly 2,000 employees in the country. Pinskiy said the stores will gradually open in August and September.

Broader trend

Kuwait-based global franchise provider Alshaya had lost interest in doing business after the Starbucks brand was removed from Russia, Timati told Reuters. Alshaya did not immediately respond to a request for comment. “We won the competition – there were many entrants – we owned it and built our own brand,” he said. The deal reflects a wider trend among Western brands that has changed the country’s retail and corporate landscape as the conflict in Ukraine enters its sixth month. Renault sold its majority stake in automaker Avtovaz to a Russian player for just one ruble, while McDonald’s, whose restaurants have now become Vkusno & tochka, did not disclose figures. Both of those deals included purchase options, but Pinskiy said that wasn’t the case for Starbucks because of the franchise model it operated under in Russia. He declined to disclose details of the deal with Alshaya. “We’ve invested as much as we paid them,” Pinskiy said. “This is (an) expensive treat.” The pair said they were interested in more acquisitions, but did not elaborate. While the collaboration may seem unlikely, Timati, one of the most famous Russian rappers, co-founded the Black Star Burger chain in Russia, which sells a “Timati Burger.” He is also known for his support of the Kremlin and in 2015 released a track containing the lyrics “President Putin is my best friend”. Pinskiy, who earlier this month told Russian journalist and political activist Ksenia Sobchak that he had never tasted coffee in his life, has a number of restaurants in his portfolio, including a joint project with Timati, REDBOX, which serves Pan-Asian cuisine.

title: “The Russian Version Of Starbucks Reopens With A New Name And Logo Klmat” ShowToc: true date: “2022-12-09” author: “Rob Berry”

Not allowed to use the Starbucks (SBUX) logo, Timati said they tried to find some continuity, namely the circular shape and the “feminine gender,” which he said contrasted nicely with the coffee, like a “masculine” cigar. color’ in the new logo. . “People’s perceptions can be different,” Pinskiy said. “But if you compare, then apart from the circle, you will find nothing in common.” Starbucks declined to comment on the similarity of the logo and name, but referred to an earlier statement in which it said the company had made the decision to withdraw and no longer had a presence in the Russian market. Since Starbucks had its own resources and production base, Timati said the duo had to find new suppliers, but they had not encountered any problems. Stars Coffee imports beans from Latin America and Africa, Pinskiy said, with suppliers of other items based in Russia. “Once we found other suppliers, we found the right roasters, and because the baristas mixed everything right, we have a product that we think will be competitive,” he said. Seattle-based Starbucks, which helped popularize takeaway coffee in a traditional tea-loving society, said it would leave Russia after nearly 15 years at the end of May. Starbucks had 130 stores in Russia, operated by licensee Alshaya Group, with nearly 2,000 employees in the country. Pinskiy said the stores will gradually open in August and September.

Broader trend

Kuwait-based global franchise provider Alshaya had lost interest in doing business after the Starbucks brand was removed from Russia, Timati told Reuters. Alshaya did not immediately respond to a request for comment. “We won the competition – there were many entrants – we owned it and built our own brand,” he said. The deal reflects a wider trend among Western brands that has changed the country’s retail and corporate landscape as the conflict in Ukraine enters its sixth month. Renault sold its majority stake in automaker Avtovaz to a Russian player for just one ruble, while McDonald’s, whose restaurants have now become Vkusno & tochka, did not disclose figures. Both of those deals included purchase options, but Pinskiy said that wasn’t the case for Starbucks because of the franchise model it operated under in Russia. He declined to disclose details of the deal with Alshaya. “We’ve invested as much as we paid them,” Pinskiy said. “This is (an) expensive treat.” The pair said they were interested in more acquisitions, but did not elaborate. While the collaboration may seem unlikely, Timati, one of the most famous Russian rappers, co-founded the Black Star Burger chain in Russia, which sells a “Timati Burger.” He is also known for his support of the Kremlin and in 2015 released a track containing the lyrics “President Putin is my best friend”. Pinskiy, who earlier this month told Russian journalist and political activist Ksenia Sobchak that he had never tasted coffee in his life, has a number of restaurants in his portfolio, including a joint project with Timati, REDBOX, which serves Pan-Asian cuisine.

title: “The Russian Version Of Starbucks Reopens With A New Name And Logo Klmat” ShowToc: true date: “2022-11-12” author: “Tiffany Flaming”

Not allowed to use the Starbucks (SBUX) logo, Timati said they tried to find some continuity, namely the circular shape and the “feminine gender,” which he said contrasted nicely with the coffee, like a “masculine” cigar. color’ in the new logo. . “People’s perceptions can be different,” Pinskiy said. “But if you compare, then apart from the circle, you will find nothing in common.” Starbucks declined to comment on the similarity of the logo and name, but referred to an earlier statement in which it said the company had made the decision to withdraw and no longer had a presence in the Russian market. Since Starbucks had its own resources and production base, Timati said the duo had to find new suppliers, but they had not encountered any problems. Stars Coffee imports beans from Latin America and Africa, Pinskiy said, with suppliers of other items based in Russia. “Once we found other suppliers, we found the right roasters, and because the baristas mixed everything right, we have a product that we think will be competitive,” he said. Seattle-based Starbucks, which helped popularize takeaway coffee in a traditional tea-loving society, said it would leave Russia after nearly 15 years at the end of May. Starbucks had 130 stores in Russia, operated by licensee Alshaya Group, with nearly 2,000 employees in the country. Pinskiy said the stores will gradually open in August and September.

Broader trend

Kuwait-based global franchise provider Alshaya had lost interest in doing business after the Starbucks brand was removed from Russia, Timati told Reuters. Alshaya did not immediately respond to a request for comment. “We won the competition – there were many entrants – we owned it and built our own brand,” he said. The deal reflects a wider trend among Western brands that has changed the country’s retail and corporate landscape as the conflict in Ukraine enters its sixth month. Renault sold its majority stake in automaker Avtovaz to a Russian player for just one ruble, while McDonald’s, whose restaurants have now become Vkusno & tochka, did not disclose figures. Both of those deals included purchase options, but Pinskiy said that wasn’t the case for Starbucks because of the franchise model it operated under in Russia. He declined to disclose details of the deal with Alshaya. “We’ve invested as much as we paid them,” Pinskiy said. “This is (an) expensive treat.” The pair said they were interested in more acquisitions, but did not elaborate. While the collaboration may seem unlikely, Timati, one of the most famous Russian rappers, co-founded the Black Star Burger chain in Russia, which sells a “Timati Burger.” He is also known for his support of the Kremlin and in 2015 released a track containing the lyrics “President Putin is my best friend”. Pinskiy, who earlier this month told Russian journalist and political activist Ksenia Sobchak that he had never tasted coffee in his life, has a number of restaurants in his portfolio, including a joint project with Timati, REDBOX, which serves Pan-Asian cuisine.

title: “The Russian Version Of Starbucks Reopens With A New Name And Logo Klmat” ShowToc: true date: “2022-12-01” author: “George Powell”

Not allowed to use the Starbucks (SBUX) logo, Timati said they tried to find some continuity, namely the circular shape and the “feminine gender,” which he said contrasted nicely with the coffee, like a “masculine” cigar. color’ in the new logo. . “People’s perceptions can be different,” Pinskiy said. “But if you compare, then apart from the circle, you will find nothing in common.” Starbucks declined to comment on the similarity of the logo and name, but referred to an earlier statement in which it said the company had made the decision to withdraw and no longer had a presence in the Russian market. Since Starbucks had its own resources and production base, Timati said the duo had to find new suppliers, but they had not encountered any problems. Stars Coffee imports beans from Latin America and Africa, Pinskiy said, with suppliers of other items based in Russia. “Once we found other suppliers, we found the right roasters, and because the baristas mixed everything right, we have a product that we think will be competitive,” he said. Seattle-based Starbucks, which helped popularize takeaway coffee in a traditional tea-loving society, said it would leave Russia after nearly 15 years at the end of May. Starbucks had 130 stores in Russia, operated by licensee Alshaya Group, with nearly 2,000 employees in the country. Pinskiy said the stores will gradually open in August and September.

Broader trend

Kuwait-based global franchise provider Alshaya had lost interest in doing business after the Starbucks brand was removed from Russia, Timati told Reuters. Alshaya did not immediately respond to a request for comment. “We won the competition – there were many entrants – we owned it and built our own brand,” he said. The deal reflects a wider trend among Western brands that has changed the country’s retail and corporate landscape as the conflict in Ukraine enters its sixth month. Renault sold its majority stake in automaker Avtovaz to a Russian player for just one ruble, while McDonald’s, whose restaurants have now become Vkusno & tochka, did not disclose figures. Both of those deals included purchase options, but Pinskiy said that wasn’t the case for Starbucks because of the franchise model it operated under in Russia. He declined to disclose details of the deal with Alshaya. “We’ve invested as much as we paid them,” Pinskiy said. “This is (an) expensive treat.” The pair said they were interested in more acquisitions, but did not elaborate. While the collaboration may seem unlikely, Timati, one of the most famous Russian rappers, co-founded the Black Star Burger chain in Russia, which sells a “Timati Burger.” He is also known for his support of the Kremlin and in 2015 released a track containing the lyrics “President Putin is my best friend”. Pinskiy, who earlier this month told Russian journalist and political activist Ksenia Sobchak that he had never tasted coffee in his life, has a number of restaurants in his portfolio, including a joint project with Timati, REDBOX, which serves Pan-Asian cuisine.